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Product Report
The Product Report in FluentCart provides focused analytics on the performance of your individual products. This report helps you identify your best-selling items, understand product-specific trends, and make informed decisions about your product offerings.
Accessing the Product Report
- Go to your WordPress dashboard, navigate to FluentCart Pro > Reports.
- Click on the "Product" tab to access the Product Report.
Key Product Performance Indicators (KPIs)
The top section of the Product Report provides a summary of crucial product-related metrics:
Units Sold: The total number of individual product units sold.
Customer Count: The total number of customers who purchased products.
Gross Sales: The total value of sales before any deductions.
Avg. Selling Price: The average selling price of all products.
Product Report Chart
This chart shows a picture of how your product sales trends have changed over time. You can choose to see data on a "Monthly" or "Yearly" timeline. (Please note: In the example screenshot, the chart might appear empty if there's no data yet, but its purpose is to show these trends.)
Product Performance Comparison
This is an important section that allows you to compare the performance of your products over different time periods.
You can select Year and Month for two different periods to compare them side-by-side. For example, you might compare sales from "Year 2024, Month May" against "Year 2025, Month May" to see how your products are doing year-over-year or month-over-month.
Search Filter (Available Across All Reports)
A general "Search Filter" is available at the top of the Product Report, which is also present across all other report types in FluentCart. This allows you to quickly find specific data within the report.